1. Crispin Porter + Bogusky Miami+Boulder
I love the quirkiness and edge that embodies Crispin Porter. They have great viral techniques which I feel can get you very far in today's advertising world as social media is rapidly changing. Burger King has become one of their cornerstone clients and is consistently coming out with great work and ideas. The Whopper freakout is a perfect example of a great campaign turned viral, which ended up getting massive amounts of buzz and exposure. "The King" has become a fictional superstar with the success of BK advertisements. I chose this particular spot because although its funny, like most Burger King ads, it holds a purpose and is relevant to the product. I feel theres a slight similarity with the "Messin with Sasquatch"...something about those practical Jokes
2. VitroRobertson
Scrolling through the VitroRobertson website, this particular ad caught my eye. I like the graphics and design the creative team creates in the beginning, but unfortunately nothing ever really ensues. Theres no real competetive advantage thats ever displayed so I feel the typical consumer would have a difficult time picking this phone over others. There needs to be a point of difference before I can consider this advertisement good.
3. Cliff Freeman & Partners - NY
I was sad to hear Cliff Freeman had to shut it's doors recently, after such an impressive track record. Although I don't remember it, the "Wheres the beef?" campaign will go down as one of the most memorable tag lines in advertising history, as Cliff Freeman will be remembered for that and other famous taglines. PIZZA! PIZZA! is by far my favorite from Cliff Freeman. Hailing from the greater Detroit area I hold a special place in my heart for Little Caesars and Cliff Freeman is partly responsible for the turnaround that company had. The 2 for 1 deal gave Little Caesars an advantage over rival pizza companies as it was the first of it's kind.
4. Kirshenbaum Bond - NY
Although their biggest client is Target, I chose this spot by Kirshenbaum Bond because I love the direction that it goes in. It has an upbeat tempo to it that I feel is necessary, especially in car advertisements. It drifts away from the typical "ultimate driving machine" that we've become so accustomed to, into a car that people can take Joy in. I wonder if those stunts were real?
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