Wednesday, September 30, 2009
DDB - chicago
This was a hard decision to choose this spot because of DDB's impressive track record. This spot was a product of budtv.com which has actually now been shut down. The marketing venture bud.tv was a long scale TV network and promotion mechanism for Anheuser-Busch. It first aired in the 2007 Super Bowl but lacked strong viewership and was discontinued in 2009. I first saw this spot last year in creativity and immediately enjoyed it from a purely comical stand point. The mere premise of talking to your employees like that is hysterical and the creative team of DDB did a fantastic job. It could be offensive but becasue it was an online promotion and you first had to verify your age to enter bud.tv, I feel that it wasn't scoially irresponsible or anything of that sort
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