Artful Advertising

1.

Created by Weiden and Kennedy Amersterdam the happiness factory campaign that Coca Cola did was the first peice of advertisement that came to mind when asked to find artful advertisements. It's definately a product of human creativity and created for aesthetic expression. It aired in March of 2009 It reminds me an awful lot of the diet dr. pepper ad where the six pack goes down the candy aisle...

2.

Goodby Silverstein. I enjoy all the HP ads that are similar to this but this one with Jay Z was my favortie. In the laptop market I feel that Justin Long's mac book commercials are primarily more noticeable but I like the way HP does an interactive 3D campaign especially with a famous athlete or in this case entertainer. I mention the Apple ads becasue although some are funny I always feel that its kinda akward that theres just 2 guys standing around. These offer better visuals and keep the viewer more indulged.

3.

Fallon London. In Dr. Griffins class we saw the making of this ad and it seemed very artisitc to me. I found it very interesting that this commercial was actually shot and not computer animatedAside from the paint explosions that had to be timed perfectly I also felt that the classical music complements the ad. I also really enjoyed the random clown that runs across the screen. I feel that directors like this one add random things into their work just to get a reaction out of the viewers.
It seems like the best creatives always try to go beyond just making art, they want their art to be meaningful.

4.

DDB Chicago. I think this qualifies as artful advertising becasue its taking a cleaning brand and completely revamping it and coming up with something original. You would expect clorox to sell its ability to remove stains or kill germs but instead DDB takes the company in a completely different direction.

5.

BBDO New York. I think this is artful advertising because it's such a unique way to show the different story lines and ways HBO takes its shows. Just when you think the two men lying next to each other are gay...boom...bomb squad